The Services We Provide

Market Opportunity Analysis
Value Chain Development

Consumer and Customer Research
Product Development
Sensory Testing
“Go-To-Market” Strategies

Strategic Planning
Trends Analysis
Public Speaking
Operational and Organizational Reviews
 

Site Selection
Concept Identification
Facilities Design
Profit Enhancement
Service Excellence
Liquor License Support
Mystery Shopper
Business Case Analysis
Compliance Support
Operator Selection

Market Opportunity Analysis
We assist growers and food and beverage processors who wish to enter or intensify or streamline their position in the foodservice industry. We identify and quantify appropriate foodservice channels for their capabilities. Back to Services Menu

Value Chain Development
We assist growers and food and beverage processors in identifying specific food product solutions that solve foodservice operator and distributor challenges and work with all links in the supply chain to “pull” the solutions through the system. Back to Services Menu

Consumer and Customer Research
We conduct targeted consumer and customer research. Through our associates, we have the ability to interface with interviewees through a wide variety of voice, written and electronic media. We also conduct several primary research studies annually. Back to Services Menu

Product Development
We facilitate development activities for new products aimed at the foodservice industry. Our resources include development chefs, new product and plant development experts and pilot plants across Canada. Back to Services Menu

Sensory Testing
Through a strategic partnership with Compusense and the Humber Institute of Advanced Learning, we offer sensory testing services to test and validate product and menu development activities. For more information, visit www.compusense.com. Back to Services Menu

“Go-To-Market” Strategies
Using our knowledge of the foodservice industry, our own research and research activities targeted at specific client opportunities, we develop “Go-To-Market” strategies for growers and food and beverage processors, foodservice distributors and foodservice operators. Back to Services Menu

Strategic Planning
Using a proven workshop-style methodology, we facilitate “living” strategic plans for clients. Hallmarks of our process include team building, concise and quantified objectives, sequenced strategies and clear delineation of responsibilities and timelines. Back to Services Menu


Trends Analysis
We specialize in analyzing industry data to divine key trends specific to client opportunities and challenges. We also maintain an ongoing database of current foodservice industry trends for use in our projects and for presentation to clients and conferences. Back to Services Menu

Public Speaking
The principals of fsSTRATEGY are asked often to speak at conferences, company events and meetings. Key presentation themes include Trends in the Foodservice Industry and the 20 Keys to Success in the Foodservice Business. Back to Services Menu

Operational and Organizational Reviews
Our team members are experienced in reviewing existing foodservice operations and providing constructive recommendations to assist operating teams in meeting and/or exceeding their performance targets. We also conduct organization reviews and recommend appropriate design, remembering that “structure always follows strategy”. Back to Services Menu

Site Selection
We assist foodservice operators with the development and implementation of site selection tools that capitalize on the key successes of their operations. Back to Services Menu

Concept Identification
Using our proprietary analytical tool, fsIN-SITE, we identify the optimum foodservice concepts for attractions, museums and galleries, hotels and resorts, hospitals, transportation facilities, offices and plants, educational facilities and other institutions. Back to Services Menu

Facilities Design
Through our network of associates, we can offer complete foodservice facilities and interior design. Back to Services Menu

Profit Enhancement
We assist operators in the improvement of gross margin and profitability enhancement using a variety of menu and labour tools. Our aim is to our clients with tools designed specifically for them so that they can maintain the benefits we create on an ongoing basis. Back to Services Menu

Service Excellence
We assist foodservice operators with enhancing their customer service performance. Our approach includes pre- and post-project performance measurement, service enhancement plan development and implementation support. Back to Services Menu

Liquor License Support
We assist foodservice operators and institutions with liquor license applications and resolution of liquor license related challenges. Back to Services Menu

Mystery Shopper
Using our fsSHOPPER platform, we assist clients with a variety of service performance issues including service performance monitoring, operational procedures tracking and loss identification/prevention. Back to Services Menu

Business Case Analysis
We conduct all forms of business case and feasibility analysis in support of sound client decision-making and optimum return on investment. Back to Services Menu

Compliance Support
We conduct performance reviews for landlords against lease and management contract performance requirements and make recommendations for the resolution of landlord/operator related challenges. Back to Services Menu

Operator Selection
We assist landlords and managers of institutions with the identification of operators for their food and other support services. We assist in the design and implementation of the selection process as client’s needs and internal capabilities dictate. Back to Services Menu

 


   
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