| Market
Opportunity Analysis
We assist growers and food and beverage processors who wish to
enter or intensify or streamline their position in the foodservice
industry. We identify and quantify appropriate foodservice channels
for their capabilities. Back
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Consumer and Customer Research
We conduct targeted consumer and customer research. Through our
associates, we have the ability to interface with interviewees
through a wide variety of voice, written and electronic media.
We also conduct several primary research studies annually. Back
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Product Development
We facilitate development activities for new products aimed at
the foodservice industry. Our resources include development chefs,
new product and plant development experts and pilot plants across
Canada. Back to Services
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Sensory Testing
Through a strategic partnership with Compusense and the Humber
Institute of Advanced Learning, we offer sensory testing services
to test and validate product and menu development activities.
For more information, visit www.compusense.com.
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“Go-To-Market” Strategies
Using our knowledge of the foodservice industry, our own research
and research activities targeted at specific client opportunities,
we develop “Go-To-Market” strategies for growers and
food and beverage processors, foodservice distributors and foodservice
operators. Back to
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Strategic Planning
Using a proven workshop-style methodology, we facilitate “living”
strategic plans for clients. Hallmarks of our process include
team building, concise and quantified objectives, sequenced strategies
and clear delineation of responsibilities and timelines. Back
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Trends
Analysis
We specialize in analyzing industry data to divine key trends
specific to client opportunities and challenges. We also maintain
an ongoing database of current foodservice industry trends for
use in our projects and for presentation to clients and conferences.
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Public Speaking
The principals of fsSTRATEGY are asked often to speak at conferences,
company events and meetings. Key presentation themes include Trends
in the Foodservice Industry and the 20 Keys to Success in the
Foodservice Business. Back
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Operational
and Organizational Reviews
Our team members are experienced in reviewing existing foodservice
operations and providing constructive recommendations to assist
operating teams in meeting and/or exceeding their performance
targets. We also conduct organization reviews and recommend appropriate
design, remembering that “structure always follows strategy”.
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Site
Selection
We assist foodservice operators with the development and implementation
of site selection tools that capitalize on the key successes of
their operations. Back to Services Menu
Concept
Identification
Using our proprietary analytical tool, fsIN-SITE, we identify
the optimum foodservice concepts for attractions, museums and
galleries, hotels and resorts, hospitals, transportation facilities,
offices and plants, educational facilities and other institutions.
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Facilities
Design
Through our network of associates, we can offer complete foodservice
facilities and interior design. Back to Services
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Profit
Enhancement
We assist operators in the improvement of gross margin and profitability
enhancement using a variety of menu and labour tools. Our aim
is to our clients with tools designed specifically for them so
that they can maintain the benefits we create on an ongoing basis.
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Service Excellence
We assist foodservice operators with enhancing their customer
service performance. Our approach includes pre- and post-project
performance measurement, service enhancement plan development
and implementation support. Back to Services
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Liquor License Support
We assist foodservice operators and institutions with liquor license
applications and resolution of liquor license related challenges.
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Mystery Shopper
Using our fsSHOPPER platform, we assist clients with a variety
of service performance issues including service performance monitoring,
operational procedures tracking and loss identification/prevention.
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Business Case Analysis
We conduct all forms of business case and feasibility analysis
in support of sound client decision-making and optimum return
on investment. Back to Services Menu
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